Careers > Tourism Researcher
Tourism Researcher
Industry Group: Travel Serices
Overview:
Tourism researchers provide market research, analysis, planning and marketing strategies/services for tourism-related businesses. They collect, analyze and report findings back to clients and may need to conduct comparative research studies and/or develop social economic profiles. Researchers are employed by governments, by private consulting/research firms or by professional associations. Duties:
provide research, analysis and planning services identify and recommend marketing opportunities prepare marketing and development strategies respond to enquires regarding reports design, develop and implement projects, events, campaigns, etc.
Experience:
A tourism researcher must have experience in market research or marketing, strong verbal and written communications skills, and excellent research, analytical and planning skills. In addition, computer literacy and an extended network of contacts are helpful.
Education:
A bachelor degree in economics, commerce, business or public administration is required.
Career Path:
Manager, Executive or Owner/Operator in private industry; researcher in government agency References: